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SafeDriveFocus helps road users to resist the smartphone's temptation while driving

By keeping the focus on the road, we limit traffic damage and ensure that everyone gets home safely

Doing something by letting something

Smartphone use in the car is a growing problem. The smartphone has become an inseparable part of our lives. The phone demands attention all day long. That is sometimes hard to resist, even in traffic. Unfortunately, a few seconds of inattention can cause a lot of trouble. Ignoring the smartphone in traffic requires a major behavioral change. After all, it seems that we are almost conditioned to respond immediately when we receive a report.

We understand that like no other. That's why we came up with a solution that automatically limits smartphone operation, but only while driving. As soon as the vehicle is stationary, all functionalities of the smartphone are immediately released again.

An affordable, privacy-friendly, multifunctional telematics solution for fleet managers, insurers and leasing companies

How SafeDriveFocus works

Our solution consists of a small device (the SafeDrivePod) and an app. SafeDriveFocus ensures that road users cannot operate their smartphone as soon as their vehicle starts to move. Hands-free calling and navigation is still possible. If the vehicle is stationary, the phone can be used again immediately. It works fully automatically, so there's no need to turn the app or device on or off. In addition, our solution does not use GPS or location data, so driver privacy is guaranteed. SafeDriveFocus can also be easily expanded with our solutions SafeDriveResponse (crash detection) and SafeDriveMotion (telematics).

What SafeDriveFocus can offer for you, your fleet and individual drivers

Patented solution for closing the phone screen (iOS and Android) while driving

The world's only driving behavior solution without the use of GPS, so no worries about privacy

Easy to use and install without a technician

The pod lasts more than 250,000 kilometers on a single battery

These brands chose to use SafeDrivePod

Alexander Heijkamp, Sustainability and CSR Director
Athlon International

"We see it as our responsibility to put safe company cars on the road and to promote and implement safe and responsible driving, both for our own members and for our customers. It is our ambition to reduce the number of road accidents caused by an Athlon vehicle (accidents resulting in physical injury to the driver or a third party) to zero."


Lidy van Hout, Manager HR

"The G4S security company is committed to creating a safe working environment for its customers and employees on a daily basis. Every day we have an average of 800 vehicles on the street. In addition to the safe road program, we also offer our employees the inclusion of SafeDrivePod, an excellent preventive solution, which helps to reduce the risk of accidents."


Hanne Decoutere, Procurement Manager
House of HR

"Accent is a way of living, thanks to SafeDrivePod we keep our Accent on the road"


Dirk Fröhlich, CEO of ADAC Truckservice

"The use of cell phones while driving is one of the main risks in road freight transport. According to estimations by insurance companies, 25 percent of total costs are currently caused by truck drivers who are distracted by their smartphones. However, it makes a difference to read about the consequences or to experience them. Our roadside assistants can see the catastrophic impact in practice every day. It is our responsibility to make people aware of the fact that it is also possible to increase road safety effectively by simple means. This is why, on the one hand, we support the efforts of the EU and the FIA campaign 2 seconds. In addition, the SafeDrivePod system will become an optional part of our product portfolio"


Dominique van den Eijnde, SHE Manager
Heineken Nederland

"One of the top priorities of HEINEKEN worldwide is Road Safety. Driving is part of our daily business, from transporting commodities to our breweries till bringing the product to the (end) customer. In The Netherlands, HEINEKEN has installed Telematics (insights in behavior) and the SafeDrivePod (preventing distraction) in the vehicles of the HEINEKEN fleet. We believe that this supports a safer environment on the road, both for the employees as for the other road users."


Limit unnecessary risks for your fleet, individual drivers and their fellow road users, while at the same time making significant savings on the direct and indirect costs associated with the same risks